A little bit about me:

I started my window cleaning business two years ago after completing my first year of university. Since a young age, I had always wanted to one day run my own company. With my window cleaning business, I quickly found myself wanting to work on growth and marketing rather cleaning (as most people would likely say). Once I had figured out the tricks to high quality cleaning and customer service, I passed down my lessons to the cleaning staff that I went on to hire. My attention now could be focused on doing what I found I did best - growing my business fast and at the lowest cost.

Like any business owner, I experimented a great deal in the early stage of my business. But I quickly began to tweak, and optimize the things that I found worked well. For me, my window cleaning business was the lab rat that led to my discovery in the true power of e-commerce and marketing a service business online. With the tools, tricks, tips and lessons I've taken away about growing a business in today's world of evolving technologies, I've been able to launch three other home service business in the auto-detailing, interlock, and house cleaning spaces.

Everyday I see small businesses that don't take advantage of the opportunities in online marketing - through both paid and unpaid channels. What I like seeing most is the locally-owned, family-run business out-competing the franchises and large corporations that begin to care less about the first customers with the addition of every new one. There is something to be said about hiring a window cleaner who grew up in the same suburb as the homeowner. My hope is to help share some of my marketing knowledge on this forum with other small-run window cleaning operations. Here to help those who might not have the time nor desire to learn on their own the growing world of digital marketing.