One of Those Days That It All Works

Residential
1

I’m a small-time solo owner/operator. I trained with a guy for five years before moving and going out on my own. After two years I closed up shop as a failure. Three years later I tried again. This is the second year of my second try and today where everything started to work.

  1. I just started asking for google reviews and got 3 five stars this morning
  2. I’m certain that today’s customer booked from my first direct mail piece. It had a coupon on it but she never mentioned it when I gave the estimate or today. Not only did she pay full price but she also included a very generous tip.
  3. This homeowner also scheduled another cleaning for the end of next April.
  4. Today was my first job with my WFP. It worked great.
  5. A woman that I had been communicating with via FB finally booked a job and said her neighbor was interested in the same day.
  6. A woman from NextDoor booked a job that I had priced for her on Wednesday.
  7. My contact at our shopping mall called about me cleaning before Thanksgiving. That about a two grand gig.
  8. I got a call from a man listing a house with one of my real estate contacts. He booked right on the phone.
  9. While on that call I got a text from a woman who had to cancel a cleaning in July. She rescheduled.

I’ve never had a day like this and doubt I’ll have another one anytime soon. I’m a grinder, the work doesn’t come to me easily so today feels really good.

7 Likes
2

Sounds like a great day.

I hope you have many more like today…!

1 Like
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Your a grinder. You worked your butt off to have a day like that. I too have found way better customers from mailers rather than door flyers. Need to keep that discipline rolling with the mailers to have more days like that. Good one.

4

@WindowCharles what would you say was the issue first attempt?

Think it would be helpful to hear what areas you found trouble with.

You had the work experience for sure so must have been on the business side?

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I spent too much money on advertising to find the wrong kind of customers. I wasn’t patient enough to grow a foundation based on referrals and whatnot. I didn’t want to do the business side of things, networking and whatnot, that would put the business in front of people. I was counting onthe quality of my work being the driving force on getting more business but that wasn’t the case with the customers that I found. I moved from a lower income area to a higher income area and found that the price I could get was lower. Based on the amount of competition and the kind of customer I found.

1 Like
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Marketing is such a fickle activity. Seems like marketing requires constant monitoring to evaluate results and cost effectiveness but it sounds like your grinding is starting to net you some big catches.