{"product_id":"awc-magazine-issue-279","title":"AWC Magazine - Issue 279","description":"\u003ch2\u003eAbout the AWC Magazine - Issue 279\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eISSUE TEASER:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProperty managers are starting to ask a different question, and it's no longer just about how to reach the glass. A new tool is expanding what's possible on mid-rise and high-rise buildings, allowing technicians to stay grounded while the work happens overhead. But it's not the right solution for every building. Knowing where it works and where it doesn't could mean the difference between a profitable new service and a costly investment. Find out what's behind this growing shift in this month's issue.\u003c\/p\u003e\n\u003cp\u003eThere was a time when window cleaning meant a bucket, a blade, and years of hands-on experience. Some customers weren't convinced the job was done right unless they saw a squeegee on the glass. Today, the industry looks very different. This month, we explore how a once-questioned cleaning method became an industry standard and how one company, with roots dating back to 1964, continues to adapt to the trade's changing demands.\u003c\/p\u003e\n\u003cp\u003eFifty years ago, a Swedish immigrant decided the traditional squeegee could be better. That decision sparked five decades of innovation, leaving a lasting mark on the window cleaning industry. From designs that challenged convention to tools that became favorites among industry veterans, the story is anything but ordinary. This month, we look back at the name behind the innovations and ahead to what's next as the company enters a new chapter.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eISSUE HIGHLIGHTS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRigs \u0026amp; Digs: Puff Window Cleaning\u003c\/li\u003e\n\u003cli\u003eA Window Cleaner's Escape from 9\/11\u003c\/li\u003e\n\u003cli\u003eWindow Cleaners on the Titanic\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AWC","offers":[{"title":"Default Title","offer_id":68166971293847,"sku":"288-60-286","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/1999\/4775\/files\/AWC-Product-Images-279-a_7.jpg?v=1793120378","url":"https:\/\/windowcleaner.com\/products\/awc-magazine-issue-279","provider":"WindowCleaner.com","version":"1.0","type":"link"}