{"product_id":"awc-magazine-collectors-edition-issue-264","title":"AWC Magazine Collector's Edition - Issue 264","description":"\u003ch2\u003eAbout the AWC Magazine Collector's Edition\u003c\/h2\u003e\n\u003cp\u003eAre you looking to build up a collection of window cleaning memorabilia? AWC Magazine's Collector's Editions have been stored safely at Window Cleaning Resource for those who want to honor their craft and build a collection that can be cherished for a lifetime.\u003c\/p\u003e\n\u003cp\u003eWe have a limited number of these vintage relics, and they won't be printed again! Get your hands on these pristine-condition editions and honor the unique and fruitful industry of window cleaning.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eISSUE TEASER FOR EDITION #264:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn \u003cem data-start=\"77\" data-end=\"119\"\u003e\"Don't Sell the Steak, Sell the Sizzle,\"\u003c\/em\u003e Gabriel Gutierrez challenges readers to focus on selling the experience, not just the service. For window cleaners, the \"steak\" is your cleaning service, but the \"sizzle\" lies in the unique value and results you deliver. Want to master the art of selling the sizzle? Turn to page 14.\u003c\/p\u003e\n\u003cp\u003eTired of the ongoing trad vs. waterfed debate? In \u003cem data-start=\"454\" data-end=\"475\"\u003e\"The Great Debate,\"\u003c\/em\u003e T. Squeegee shares his take on one of the industry's most talked-about topics. See where he stands on page 16.\u003c\/p\u003e\n\u003cp\u003eThinking about adding solar panel cleaning to your services? In \u003cem data-start=\"652\" data-end=\"675\"\u003e\"Spring Into Action,\"\u003c\/em\u003e Kevin Hargis offers practical advice for getting started. From finding customers and choosing the right equipment to safety tips and pricing strategies, everything you need is on page 32.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eISSUE HIGHLIGHTS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAround the Globe: Great Britain\u003c\/li\u003e\n\u003cli\u003eRigs \u0026amp; Digs: Ramsey Window Cleaning\u003c\/li\u003e\n\u003cli\u003e\"Life, Loss, and Leveling Up in Window Cleaning\" with Jason Gulick\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AWC","offers":[{"title":"Default Title","offer_id":45681753850007,"sku":"288-61-255","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/1999\/4775\/files\/AWC-Magazine-Collector_s-Edition-Issue-264-01.jpg?v=1756900955","url":"https:\/\/windowcleaner.com\/products\/awc-magazine-collectors-edition-issue-264","provider":"WindowCleaner.com","version":"1.0","type":"link"}