What form of marketing has generated more calls?


#1

From Jan to Dec, what form of marketing has consistently generated more calls for you?


#2

I know you put “paid” advertising. I only ‘do’ a local paper once a week, really just in case my clients loose my number, it costs peanuts.

But all my work comes from referrals & the sign writing on the van. I probably get a couple of calls a year from web related stuff & maybe one call a month from the paper.


#3

HOA newsletter.


#4

The reason for the poll is to determine if one is to commit a certain amount of dollars consistency to one form of advertising, what would it be?

llaczko, do you mind if I ask what you pay for this HOA newsletter? Is it just one or a whole bunch in different communities?


#5

Just one at this time – over 4,000 homes; $12.00 per month (biz card for ~$30.00 per month.)


#6

For me, fliers, direct mail and the internet. I will try a few other things this year, but they are in a “trial” stage and not really part of my set in stone plan.

Commitment is a problem all men have… lol


#7

Hands down Direct Mail for us. We are doing 12-14 separate direct mail campaigns this year. I keep very strict track of where all our work comes from and to this point nothing has ever come close to Direct mail… It still works!


#8

that is why it works


#9

I’m actually surprised at the poll results. I thought flyers would compete for top spot. Since web site dominates at 41% there is certainly a need to not just have a site, but have it be a killer salesperson in your absence. It must be able to pretty much seal the deal for you!